Industry · EdTech

Learning products have to win over learners, teachers and the people who pay. We make friendly, clear videos that show how your platform helps people learn, and why schools and companies should choose it.

The short answer

In one paragraphAn EdTech explainer video shows how a learning product helps one audience, learners, teachers or buyers, reach a clear result, in about 60 to 90 seconds. It should show the learning journey on screen, use warm, inclusive characters and keep the language simple enough for the youngest or busiest viewer.

EdTech often sells to one person and serves another: a school buys, a teacher sets up, a student uses. A video that tries to talk to all of them at once usually reaches none.

We pick the main audience with you, show the learning journey from start to result, and design characters and colours that feel welcoming to every learner.

What you get

3–5 weeks for a 60–90 second explainer, from approved brief to final files. 2 rounds of revisions at each stage (script, storyboard, animation).

  • An audience-specific script: learners, teachers, parents or buyers
  • Warm, inclusive characters and classroom or workplace scenes
  • Animated product screens: courses, progress, quizzes and reports
  • Onboarding and how-to clips for new users
  • Captioned versions for classrooms, events and social
  • You own the final video outright. Project source files are included on request.
Where it works

Learning platforms and LMS

Show how courses, progress and reporting fit together.

K–12 and university tools

Clear for teachers, convincing for school and district buyers.

Corporate training

Explain upskilling and onboarding tools to HR and L&D teams.

Tutoring and language apps

Friendly videos that help learners start and keep going.

How we approach it

  1. 01

    One learner journey

    Follow one learner from first login to a real result.

  2. 02

    Inclusive by design

    Characters, voices and colours that welcome every learner.

  3. 03

    Show progress

    Animate the moments that matter: practice, feedback and achievement.

  4. 04

    Easy to reuse

    Modular scenes for onboarding, help centres and new features.

Questions

Can one video speak to students and schools?

It can, but one main audience works better. We usually make one main video for your key buyer or user, then short cutdowns for the others.

Do you make onboarding and tutorial videos too?

Yes. Short how-to clips help new learners and teachers get started, and they reuse the style and assets of your main explainer.

Can the video work for young learners?

Yes. We adjust language, pace, characters and colours to the age of your audience.


Tell us what your product does and who it’s for. We reply within one working day with a short plan for the video that fits it best.