A motion graphics explainer for Paragon, the embedded integration platform B2B SaaS teams use to ship native integrations with less engineering effort.
B2B SaaS customers expect products to plug into the many tools they already use, but building and maintaining integrations drains engineering time. Paragon had to explain a developer-focused platform (SDK, connectors, auth, workflows and monitoring) to both product and engineering buyers.
A motion graphics explainer for Paragon, embedded integration infrastructure for B2B SaaS teams.
The video shows how Paragon helps teams sync customer data with CRMs, automate workflows and pull in data for AI, with 100+ pre-built connectors, fully managed authentication, a white-labeled in-app experience, scalable workflows, version-controlled deployments and monitoring in one place.
The video opens with customers running their business across a hundred apps, and integrations piling up on the engineering backlog.
Animated UI walks through the SDK and pre-built connectors, managed authentication, the white-labeled embedded experience, workflows in code or the visual editor, release environments and the monitoring dashboard.
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